Facebook surprised many with the acquisition of action to annex a small start-ups that create mobile applications Instagram. Acquisition value of $ 1 billion (about USD 9.1 trillion) in cash and stock. Instagram still quite young, and now only 13 people cared for by employees. Applications built Kevin Systrom and Mike Krieger is present in the new IOS-based devices on 18 months ago, October 6, 2010.
Instagram successfully attack the weaknesses of Facebook in terms of sharing photos. Although Facebook has become a social networking site with the largest number of photos uploaded, but Facebook has not given the features and interesting things that will let users display photos.
Instagram managed to offer the simplicity of its own, but still exciting for users who like bersosial via smartphone. While Facebook, despite having a mobile version, but not optimally provide convenience if accessed via smartphone.
This is what seems to be the main reason for acquiring Instagram Facebook. So before you buy, you could say Instagram is threatening competitor Facebook. Rather than having to compete, pick up a step "hold it" but of course with the purchase of a fantastic figure. According to a former Wall Street analyst Mary Meeker as well as venture capitalists, the Internet will more often be accessed through mobile devices than with the PC in 2013.